Subaru South Tampa Has Local Roots

Subaru South Tampa began over 50 years ago as a service facility for all brands of car, but with a focus on the air-cooled Volkswagen models. Peter Mastro Sr. was a skilled technician and built a nice business taking care of repairs and service. Subaru connected with Peter, and thus the first Subaru dealer in Florida was born. With the fuel crisis of the 70s, small imported cars became popular, and our Tampa Subaru dealership grew quickly. 

Peter Sr. passed away at just 51 years old. His family took over the business and continued in their father's style of no-nonsense, straightforward business dealings. As time passed, Subaru grew in popularity, business expanded, and the location was renovated, and our South Florida Subaru car dealership in Tampa continued to boom.
In 2007, a second location was purchased near Orlando. Located just outside Lake Mary, the company doubled in size, and the new location flourished. 

2020 brought the acquisition of the 2 locations by Myers Auto Group of West Palm Beach. The Myers Group is also a family operation and represents brands including Land Rover, Jaguar, Aston Martin, Kia, and McLaren.

Serving Our Friends and Neighbors in Tampa

At Subaru South Tampa, we're more than just a car dealership in Tampa. We're also members of the greater Tampa and Odessa communities who work and live here just like you, and we want only what's best for our neighbors. We strive to support community initiatives, events, and local attractions, and we're committed to delivering the best customer service around, from new Subaru sales, to used vehicles, to finance and service. We provide the best of the best to all our customers. We also provide the best for their pets; take a moment to learn about our partnership with Southeastern Guide Dogs!

The Latest New Subaru Models in Tampa

If you're exploring your local Tampa car lots, our South Florida Subaru dealership offers an extensive selection of the latest Subaru models, like the Subaru Ascent and Subaru Crosstrek. Regardless of which new Subaru you choose, you'll enjoy standard Symmetrical All-Wheel Drive and the exclusive Subaru Boxer Engine. Together, these performance technologies make energy transfer incredible efficiency, boosting fuel economy while maximizing power. Explore our new vehicle specials to see how much you can save! 

A Diverse and Affordable Used Inventory 

If you're shopping around used car dealerships in Tampa for the best selection at the most competitive prices, the used car selection at our local Subaru dealer in Tampa is exceptional. While we have a large inventory of used Subaru models, including certified pre-owned Subaru vehicles, we carry pre-owned vehicles from dozens of other makes, too, and offer one of the most diverse selections among Tampa used car lots. What's more, our pre-owned vehicle specials make buying the car you need quite affordable.

Expert Subaru Service and Parts Centers

As we mentioned earlier, we are not only the oldest Subaru dealer in Tampa, we're the most seasoned Subaru dealer in South Florida. We have decades of experience under our belt, and we owe our longevity to upholding professionalism and transparency. You can expect nothing less from our Subaru service center. All of our mechanics are certified, have access to the latest diagnostic and repair equipment and will always give you honest quotes and effective repairs. Take a moment to explore our service specials to see how much you can save!

Are you in need of Subaru parts? Subaru South Tampa can get you access to the part you need, regardless of model or year. What's more, our parts specialists stock OEM Subaru parts, sourced straight from the factory---the same parts your vehicle was built with. Not only are they more durable than off-brand alternatives, but they won't void your warranty or depreciate the resale value of your vehicle. They also come backed by a 1-year parts warranty! 

What Our Recent Customers Say


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Subaru South Tampa

6402 W Hillsborough Ave
Directions Tampa, FL 33634

  • Sales: 813-884-7513
  • Service: 813-884-7513
  • Parts: 813-884-7513


  • Monday 9:00am - 8:00pm
  • Tuesday 9:00am - 8:00pm
  • Wednesday 9:00am - 8:00pm
  • Thursday 9:00am - 8:00pm
  • Friday 9:00am - 8:00pm
  • Saturday 9:00am - 6:00pm
  • Sunday Closed